Helping you create a profitable jewelry business. Unlock your full potential for sustainable success!

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You are a jewelry designer aka entrepreneur, but…

Whether you're just starting out or already established in the jewelry industry, feeling overwhelmed and stressed by its challenges is common. You're not alone.

As an entrepreneur in the jewelry industry, there's so much to think about at every stage of your journey.

  • You notice that you're not the only one in the market; there's simply a lot out there right now, and it's quite challenging to distinguish your brand. It's frustrating to see your brand get lost in a sea of competitors, leaving you feeling discouraged and unsure of how to stand out in the market.

  • You have had various samples made, but the quality, communication, and flexibility of the manufacturers are quite challenging. From sourcing materials to managing quality control, navigating the production process can feel like an uphill battle, leaving you feeling stressed and anxious about meeting deadlines and maintaining standards.

  • Posting every day on socials and hoping for sales are simply not a strategy that you can rely on. Generating consistent sales and effectively marketing your products to your target audience can be a constant source of stress, especially when your efforts don't seem to yield the desired results.

  • You chose brand colors and made a logo, but you realize this is not enough. Building a unique brand identity takes time and effort, and it can be disheartening when your efforts don't seem to resonate with your audience, leaving you feeling overwhelmed and uncertain about your brand's future.

  • You sold some jewelry to friends & family and suddenly this stopped. Acquiring new customers and retaining existing ones is crucial for business growth, but it can feel like an uphill battle when you're not sure how to attract and keep customers coming back for more, leading to feelings of frustration and uncertainty.

  • Your business feels expensive and you would love to have some money on the end of the month. Managing cash flow is essential for sustaining your business, but it can be stressful, especially during times of seasonal fluctuations or low sales, leaving you feeling anxious about your financial stability.

  • The market keeps changing, not only in designs but even more in consumer preferences. Staying on top of changing consumer preferences and industry trends can feel overwhelming, leaving you feeling stressed and uncertain about how to adapt your business to stay relevant and competitive.

  • You have a clear vision for your collection, but the other responsibilities of being an entrepreneur can be challenging. Balancing the various demands of running a jewelry business — from product design to sales and marketing to administrative tasks — can leave you feeling stretched thin and overwhelmed, struggling to find enough hours in the day to get everything done.

I went from zero experience in the jewelry industry, and a modest "lucky" €20k year to achieving a remarkable €400k year, with a profit of €300k!

Hello, I am Hatice!

I’m not your typical jewelry business mentor because I’ m also a brand owner, sustainable jewelry manufacturer and consultant. I know what you’re going through because I've been in the trenches myself but I managed to leave my 9-5 to build my multiple figures jewelry business. Now I’m passionate about showing you how you can do the same.

From lawyer to jewelry designer to entrepreneur, my journey has been transformative. As a former lawyer turned entrepreneur, designer, and jewelry consultant, I am driven by a mission to change the world, one gem at a time. Through Ana Dyla, we've achieved remarkable success, including multiple awards, partnerships with over 20 international retailers (including Macy's and Zalando), and coverage in prestigious publications such as ELLE and Harper's Bazaar. We've generated revenue exceeding €400k, with a profit of €300k in that year.

This level of success is also available for you! My core values lie in empowering creative entrepreneurs to cultivate thriving and profitable jewelry businesses.

From designing jewelry to managing private label productions and mentoring jewelry brands, I aim to revolutionize the industry's supply chains.

My journey hasn't been without its challenges. For years, I believed I could handle everything on my own—investing in new collections, webshops, and advertising. But eventually, I realized this approach was unsustainable. Determined to make a difference, I made a promise to create 100 fair trade jobs worldwide.

It took years of trial and error, of falling down and getting back up, until I finally pinpointed where things were leaking. I discovered the key to building a rock-solid brand and transformed my business from a meager €20k per year to a thriving €400k per year, with €300k in profit.

You don't have to reinvent the wheel. Let's face it, it's much more enjoyable to sell your jewelry while you're on vacation than to constantly try new things that just don't work. I am here for you! Maybe you find yourself at a crossroads, feeling stuck, wrestling with self-doubt, overwhelmed by uncertainty. The fire within you is undeniable, but there's a lingering question: “Can I turn my dreams into reality?” Yes, you can. Your dreams are not just attainable but destined to flourish! I've walked a similar journey, facing the twists and turns of having a jewelry label. As your mentor, I don't just offer coaching; I extend a hand to join you in reshaping challenges into victories, uncovering your strengths, and turning your dreams into a thriving reality.

WHY WORK WITH ME?

in the industry

12+

DEDICATED YEARS

€400k+

REVENUE IN A YEAR 

with Ana Dyla

200+

PUBLICATIONS

& more
Experiences

Do you feel like...

  • You're just muddling through when it comes to running your jewelry business? Despite having an incredible collection, you've come to realize that entrepreneurship is also a skill.

  • And you have no clue about it or how to handle it.

  • It feels sluggish and overwhelming right now.

  • You don't know what you're doing or what you should do, and that's frustrating.

  • While you see others thriving, releasing new collections every season, you feel stuck with the same designs.

  • You're eager to sell your jewelry, but you're struggling to reach your ideal customer.

  • You've poured your heart and soul into your creations, but finding the right audience feels like an uphill battle.

  • You find it difficult to silence those negative voices in your head, which often makes it hard for you to take action.

  • Doubt and fear hold you back, keeping you trapped in your own thoughts rather than propelling you forward with confidence.

  • You dream of reaching multiple six figures, but the harsh reality is that you're stuck at less than €10k.

Imagine...

  • Your jewelry business standing out and attracting loyal customers, making sales a breeze.

  • Having a solid foundation for your business, allowing you to focus on growth and expansion rather than day-to-day survival.

  • A marketing strategy that effortlessly connects with your audience, boosting sales and loyalty.

  • Seeing your jewelry featured in high-value printed magazines, reaching a wider audience, and boosting brand recognition.

  • A unique brand identity that sets you apart from the competition.

  • Freedom to live life on your terms.

  • Proving to yourself, your family, and your friends that you can make it in the industry.

  • Financial stability, with predictable cash flow and minimal seasonal ups and downs. Achieve consistent monthly revenue, providing financial security and peace of mind.

  • Experience the satisfaction of turning your passion for jewelry into a profitable and sustainable business, fulfilling your entrepreneurial dreams.

"I can't believe it, it's been three weeks now and I've already recouped the investment."

Charly started on her journey with a vision of empowering women through jewelry. Her collection was remarkable, but her brand lacked solidity. With a webshop and Instagram presence, she felt ready to take on the world.

However, reality struck hard. Three months after the launch, she felt disheartened as she had only managed to sell two earrings to friends. The constant questions about her business progress stung, and the lack of support from family and friends added to her discouragement.

Upon receiving an email from Charly expressing uncertainty about her path forward, she contemplated creating a new collection and sought a new production partner.

After our initial call, it became evident that Charly didn't need a new collection but rather a well-defined strategy for her brand, pricing, marketing, and sales. She required practical tools to navigate her journey with confidence.

With determination, she enrolled in the GEMS 1-1 high-intensive program for six months. She was prepared to implement the insights shared and wasted no time in doing so.

The outcome exceeded her expectations - within three weeks, she had recouped her investment. In just six months, she had expanded her reach to 14 international resellers, secured coverage in five publications, and achieved a turnover of €67k without any advertisements.

Dream it

•

Build it

•

Grow it

•

Dream it • Build it • Grow it •

Imagine transforming your love for jewelry into a flourishing business that not only fulfills your dreams but also fuels your soul and makes money.

Designed to meet you where you are ​and guide you to where you want to be.

GEMS ACCELERATOR

6 MONTHS

Unlock the full potential of your jewelry business – your gateway to accelerated growth and success. Gain exclusive access to all our programs, resources, and expert guidance tailored specifically for jewelry entrepreneurs.

THE PRODUCTION JOURNEY

2 DAYS

A 2-day business trip to Istanbul where you'll gain access to dedicated manufacturers who are passionate about bringing your jewelry designs to life. 

1-1 INTENSIVE MENTORING

6 MONTHS

A six-month transformative journey where we delve deep into maximizing your jewelry business potential. Discover the right strategies that can propel your business to million-dollar success.

FREE DOWNLOAD

THE ULTIMATE JEWELRY BUSINESS BLUEPRINT

Imagine transforming your love for jewelry into a flourishing business that not only fulfills your dreams but also fuels your soul. This is your gateway to this enchanting journey. By downloading it, you'll gain access to the keys that unlock the doors to a prosperous and fulfilling jewelry label. Let's embark on this sparkling adventure together and make your jewelry dreams a radiant reality!

 
Testimonials

WHAT MY CLIENTS HAVE TO SAY ABOUT WORKING WITH ME

With your support and all the possibilities you showed me, I earned back my investment within two weeks. My total revenue so far is 5x what it was last year and it's only halfway through the year. So thankful for you! I've done things I've never done. ~ Funda C.

GEMS was extremely helpful in providing me with the tools and knowledge I needed to start my jewelry business. I was scared to make the investment but I highly recommend it to anyone who wants to turn their passion for jewelry making into a successful business. ~ Charly K.

Your course and mentoring have given me the confidence to start my own jewelry business. I never thought it was possible, but thanks to your guidance and support, I now have a thriving business that I'm proud of.  ~ Sarah L.

Get all the details

FAQ - FREQUENTLY ASKED QUESTIONS

  • Coaching involves personalized sessions, ​goal-setting, and strategies for growth. It's ​a collaborative process where I ​guide you toward achieving your ​aspirations and overcoming challenges.

  • Sessions typically last 30 minutes, ensuring ​ample time for discussion, goal-setting, and ​personalized guidance. The duration ​provides a focused and impactful coaching ​experience. Good preparation & accountability is key for you success.

  • No, coaching is versatile. Totally adapt to your unique ​goals. It's about empowering you to thrive in ​all aspects of life. It’s focussed on your dreams and desires.

  • My coaching is tailored, empathetic, and ​results-driven. I focus on your individual ​needs in combination with the proven GEMS method to make your jewelry business thrive.

  • Absolutely! My coaching is flexible to ​address various aspects—production, sales, profite, pr, branding. I'll collaborate to create a ​tailored plan that aligns with your ​multifaceted goals.

  • I know that the GEMS method works. I can provide you all the tools, know hows and support. It’s up you to make it work.

Let’'s connect on the gram!